Be a Whiz at eBiz!
Of Google
and googlies
Be a Whiz at eBiz!
No-Nonsense Tips and Resources to Grow Your Business Online
May 12, 2004
Priya Shah, Editor
http://EbizWhizPublishing.com
If this issue was forwarded to you,
subscribe here
Your email is never shared, sold or given away.
We value our subscribers' trust and respect your privacy.
It's been a long time since I've written this
newsletter, mainly because I've had a really busy month - setting
up new websites, starting my own membership site and lots more.
:-)
But more of that later...
A lot has happened this month in the internet
marketing field, and a great deal of it had to do with everyone's
favourite search engine, Google.
The Great G decrared its plans to go public, with
all the high geekery it can muster, thumbing a nose at all the
conventions of the stock market, and bypassing the old boys network
that tends to hike prices before the IPO.
For a peek at the bizzare things that happen when
geeks meet finance, see an extract here from The
Industry Standard.
"The maverick melding of high finance
and geekery starts right on the cover page of Google's mammoth
IPO filing. The maximum price for the share offering isn't a nice
round number. It's $2,718,281,828 -- which just happens to be
a multiple of the mathematical constant e. It's a number that's
irrational. And transcendental."
Can't get more bizzare than that, eh?
You wish...
For those who came in late, Larry Page and Sergey
Brin are the authors of the original research paper that led them
to create the world's best search engine.
Now Google has also started a blog to keep you
(and I assume its shareholders) updated about fascinating things
like "What Larry had for breakfast" and "What Sergey
thinks of that Hellboy movie."
Here's the link for the Google blog
http://www.google.com/googleblog/
And by the way, if you did happen to purchase
that bit of lunar real estate, you could consider applying for
a job at Google's Copernicus Center, their lunar hosting and research
center, opening late in the spring of 2007. <wink>
See what keeps the geeks at Google busy for hours
at
http://www.google.com/jobs/lunar_job.html
But wait. If you think the Google geeks' behaviour
is bizarre, you haven't been following the latest happenings in
the world of internet marketing, where you can consider yourself
lucky if you happen know the real name of the person you're dealing
with.
The latest uproar involved a well known marketing
guru, who delivered a googly (that's cricket-speak for a brilliant
ball which, if delivered correctly, can make a fool out of batsmen)
when he admitted to using a pen name and stock photo of himself
in his business dealings.
Now I have nothing against using pen names in
the world of fiction, because you never have to deal with the
author personally or take their advice on running your business
(unless you're seriously delusional).
But when it concerns your hard earned money, wouldn't
it be nice to know that your mentor or business partner uses their
real name?
And what justification can there possibly be for
using a stock photo instead of your own (or for the camera-shy,
none at all)?
I don't know... What do you think?
You can read about this here
http://www.howtocorp.com/cgi-bin/webbbs_config.pl/read/18744
http://www.howtocorp.com/cgi-bin/webbbs_config.pl/read/18983
I know there are many of you who will think ill
of me for saying these things.
Who think it better to keep one's mouth shut and
carry on with business as usual.
But then I've never been known for keeping my
views to myself, have I? :-)
I think these things set a dangerous precedent.
Why should we now condemn anyone else for not using their real
name when the gurus can do it so blatantly and get away with it?
And the thing that bothers me most is that if
it were a newbie or a person from a place like say, India or Singapore,
who pulled off a stunt like this, they would have seen very little
by way of support or understanding.
In fact they would have been cannon fodder.
But... I guess everyone has their reasons for
doing things... even more so if they're a well known guru.
And who am I to pass judgement.
So onto more important things, like new launches.
I launched my new membership site this month...
and no, its not available for everyone to join... no free passes
either, because it IS free, but only to those in my wellness business.
You can see check out the temporary sales page
here
http://www.brilliant-team.com
This site is where I give away ALL the secrets
and techniques I've learned (and then some) ever since I got into
internet marketing.
The members are people who are serious about the
business - MY business - and I show them how they can earn from
multiple sources of income online, like I do..
Check
out my wellness opportunity here
Don't forget to sub.scribe to my email course
"7
Secrets to Online Success".
If you have any questions about this biz, feel
free to write in and ask.
And now for the other new launch this month...
I know, I know... you've probably been inundated
with mail about how Jimmy Brown's Profits Vault Monthly has been
revamped and is now called Nicheology.
I was lucky... I happened to join it the week
before the changes were announced, purely for the reason that
-
1. I happen to own and love most of Jimmy's products
2. I like the resale rights business
3. I think Jimmy really has his finger on the
pulse of the market - he knows what people want and gives it to
them.
4. I like residual income ;-)
But I'm not going to plug it to you and tell you
what I'm going to give you if you join under me, and all that
stuff.
You've probably already heard all the speil about
how good this stuff is and what you can do with it, ad nauseam.
So I won't go into all that.
Instead, I'm just going to show you a couple of
the newest additions I recently made to my family of eBooks.
Here they are - my newest launches, created in
just a day each...
"No
More Headaches"
"Low
Carb Delights"
And they were created using the "Products
in the Rough" that members of Nicheology have access to.
Since the wellness business is my niche, I chose
to publish products I could easily add to my wellness sites. :-)
But here's the truth about why I really like the
changes to Jimmy's program, and the fact that it takes his "Products
in the Rough" to a new level.
These are "rough" but complete products
- manuscripts actually - that you can change, add to, repackage
and "make your own."
Unlike resale rights products, which have everyone
selling the same products with the same sales letters and graphics
(with a few bonuses thrown in), you have to take the initiative
to actually modify and package these products yourself.
What this means is that -
1. This is NOT for everyone, especially if you
are not willing to put in the time and effort required to repackage
and sell these products.
2. There will be fewer of these products out there,
since I anticipate that fewer people will take the initiative
to actually publish them.
3. If you already have a niche site, you can easily
add one or more of these products to it, like I've done, and boost
your income.
So if you're thinking of joining, here's my link
(just in case ;-)
Click
here to join Nicheology
One of the biggest niches out there - one even
the gurus admit brings in the most moolah - is the wellness industry.
Here's an article of mine that explains why the
wellness industry will be one of the biggest money makers and
why it is better known as the next "Trillion Dollar"
industry.
_______________________________________________
5 Compelling Reasons to Choose a Wellness
Opportunity
Copyright 2003 Priya Shah
I actually have two separate online businesses
-
1. Selling wellness products and
2. Selling digital information products (eBooks)
Because I can look at things from both perspectives,
I often tend to compare the two businesses from the point of view
of the "better" opportunity.
But if I were asked to recommend a single business
as the best way to make a living online, the Wellness Business
would win hands down.
And no, I didn't choose it because its easy. On
the contrary, selling health supplements, vitamins and related
products online is NOT easy.
Not only is there tremendous competition, but
it simply can't be done by working two hours a day, as is the
common perception.
If you sell wellness products, you have to deal
with REAL people. People with human needs and problems.
You must be available in person, or by phone,
or at least by email, to clarify doubts, answer queries, be prompt
and sensitive to your customers' needs and generally make your
customer feel good about doing business with you.
You must also provide constant support, training
and leadership to a growing organisation of distributors, and
help them grow their business.
This can be extremely time-consuming because few
of these tasks lend themselves to complete automation.
A seller of digital products has it somewhat easier.
S/He need not even interact with customers, because everything
from product delivery to answering customer queries can run on
autopilot.
Digital product sellers can (and often are) literally
sitting on a beach while their websites churn out profits.
Given these disadvantages, why would anyone still
choose the Wellness industry?
The reason I believe is because ANYONE, regardless
of their talent or creativity, can actually make a steady LIVING
for a lifetime in the Wellness industry.
And of course, there are a few who even go on
to become millionaires.
Here are the reasons why I think Health and Wellness
should be the #1 Choice for Entrepreneurs online.
1. Health Products Fulfill a Basic Human
Need
Health is a #1 concern for many people - often
more important than even sex (also a top seller online) or food.
The lack of health can make you feel... well...
lousy. And most people will pay their bottom dollar if they can
find something that alleviates their pain or discomfort.
To put it more plainly, NOT buying an eBook will
not make much difference to your state of mind or body. But not
taking your prescription medication can make you feel very bad
indeed.
2. Health Products are Consumable
Unlike digital products that can only be sold
ONCE to a customer, vitamins, supplements and prescriptions require
monthly re-orders or autoships.
Once people start using them and benefiting, more
often than not, they will continue to use them.
If you treat your customers right, they will buy
from you month after month, providing you with regular commissions
and a more or less stable source of income.
There's usually no need to keep selling to them
again and again (barring the obligatory seasonal promotions).
If the products meet their requirements and you
give them a good deal and great service, they will give you repeat
business for a long time to come.
3. Your Income Grows Exponentially
When selling a digital product (as an owner or
an affiliate), your potential for future income actually DECREASES
with every sale you make.
Unless you are among the few top marketers who
can churn out a new product every month, or can earn more on back-end
commissions, your potential for income will always be limited
by your creativity.
In contrast, because most wellness opportunities
also involve building an organisation, every product sale actually
INCREASES your potential for future income, by growing your organisation
of customers and potential distributors purchasing every month.
If you help your downline earn a regular income,
few will quit the business they have built so earnestly. Again
YOU benefit from the RESIDUAL commissions that the organisation
provides.
4. Wellness Opportunities have a High
Feel-Good Factor
One of the main reasons that I suspect people
stick around in the wellness industry is the feel-good factor.
It can really make your day when someone calls or writes, telling
you how wonderful your products made them feel. Or how it gave
them their life back. :-)
Even more than making money, the feeling that
you have helped another person feel better is always a strong
motivator in working your business.
I've no doubt it feels good when someone who purchased
your eBook writes to tell you how it helped them succeed. But
I can bet it comes nowhere near the feeling you get when you help
someone beat a life-threatening illness or conquer their pain.
5. The Need for Wellness Only Increases
with Age
As we grow older, we want to work less and enjoy
life more. We also want to live healthier lives and enjoy enhanced
community interaction.
Wellness opportunities are ideally suited to seniors
because they have the potential to fulfill all their needs, ranging
from financial security to improved health and personal interaction.
Lastly, working a wellness opportunity empowers
you to take steps to improve your own health and well-being.
And do I even need to reiterate the oft-repeated
quote that it will be the next Trillion Dollar Industry?
_______________________________________________
Priya Shah is the editor of the newsletters Be
a Whiz at eBiz! and The
Glutathione Report
She shows you how to truly build multiple sources of income online
with the Brilliant
Team Home Business Opportunity
_______________________________________________
I'll leave you with what I think are some of the
most profound comments on ethics I read this week.
And it comes from none other than that five year
old (or therabouts) anarchist, created by Bill Watterson - Calvin
and Hobbes. ;-)
Calvin and Hobbes are exploring the woods
one day.
Calvin: I don't believe in ethics any more.
As far as I'm concerned, the ends justify the means. Get what
you can while the getting's good - that's what I say! Might makes
right! The winners write the history books. Its a dog-eat-dog
world, so I'll do whatever I have to, and let others argue about
whether its "right" or not.
Without warning, Hobbes shoves Calvin face
down into a pit of slime.
Calvin: Why'd you do THAT?
Hobbes: You were in my way. Now you're not.
The ends justify the means.
Calvin: I don't mean for EVERYONE, you dolt!
Just ME!
Hobbes: Ahh....
Have a good week.
Warm regards,
Priya Shah (a.k.a. Luke Skywalker)
http://ebizwhiz-publishing.com
http://www.brilliant-team.com
P.S. I told you I'd send you photos of my trip
to Goa last month.
Well here they are - on another of my niche sites ;-)
Photos
of Palolem beach, Goa
SPECIAL RESOURCES
Your
eBook Library with Over 150 free eBooks
Username: ******
Password: ******
(You may have to enter it twice. Changes every month)
Free
Courses on Internet Marketing
Get the list by autoresponder by sending a mail to
courses [at] ebizwhiz-publishing [dot] com
Blogs and RSS
Newsfeeds
Get the complete list of my blogs, news updates and
feeds
Number
One In Your Niche
My Search Engine Optimization Guide
The
Genius Guides Affiliate Program
Sell My Products And Earn
Business
Articles by Priya Shah
Reprint My Articles & Profit
Reprint
Resale Rights
Stuff You Can Resell
I highly recommend the newsletters below
I
Gotta Tell You Newsletter
If you love audio-visual learning, subscribe to Jim Edward's multimedia
newsletter where he conducts interviews with product developers,
creates video presentations on the best ways to drive traffic
to your website and breaks new ground in ezine publishing with
his wit, charm and outspokenness.
Stephen
Pierce's Weekly Quotivations™
Experience Breakthrough Ideas with Stephen Pierce
when he reveals the mindset he personally used to create his massive
success personality.
TurboZine
John Delavera's outstanding PDF newsletter, published every Saturday
with outstanding articles, unique bonuses and marketing wisdom.
Also has regular contests where you can win one of John's products.
Dose
of Wisdom
I hope my competitors don't learn the brilliant marketing strategies
and busines psychology in this newsletter by Eo Lim. His language
may not be perfect, but his insights and ideas are unparreleled.
Go through this special link to get 2 Trial Issues of the newsletter
he charges $179 year for.
This newsletter is published at
EbizWhizPublishing.com
Address: Plot No 45, Lane G, Sector 8,
Vashi, Navi Mumbai - 400703,
Maharastra, India
I just wanted to tell you that you have a first class professional site and fantastic introductory newsletter! 
